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Monthly Archives: September 2023

Focus Groups of Older Adults and People with Disabilities Say Medicare Advantage Marketing is Confusing and Overwhelming

Last week, we covered new KFF research on Medicare Advantage (MA) television advertisements that aired during the Fall of 2022, as people were making coverage choices for the current calendar year. In a complementary report, What Do People with Medicare Think About the Role of Marketing, Shopping for Medicare Options, […]

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Part D and Medicare Advantage Plans Stable for 2024

In advance of the upcoming Medicare Fall Open Enrollment period, beginning October 15, the Biden-Harris administration announced that Medicare Advantage (MA) and Part D plans for 2024 will be largely stable from 2023 offerings, with slight or no premium changes for most plans. Standalone Part D plans are how people […]

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New Reports Examine the Impact of Medicare Advantage Advertising

Two new KFF research reports capture the prolific—and often problematic—nature of Medicare Advantage (MA) television advertisements during Medicare’s fall open enrollment period, as well as the impact of such marketing practices on beneficiaries. Yesterday, Medicare Rights joined KFF to discuss this important topic, including potential solutions for some of the […]

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New Survey Highlights Overwhelming, Confusing, and Misleading Medicare Plan Marketing

A new survey from the Commonwealth Fund examines beneficiary experiences with marketing outreach from private Medicare Advantage (MA), Medigap, and Part D plans. The surveyors asked beneficiaries about these interactions, including any impact on their Medicare coverage decisions. The survey was conducted between November 30 and December 8, 2022, which […]

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